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Adidas is bringing nature into the football field with new away kits for the 2023 FIFA Women’s World Cup.

Apr 9, 2023

Adidas is bringing nature into the football field with new away kits it has designed for its partnering national teams at the 2023 FIFA Women’s World Cup.
Adidas is bringing nature into the football field with new away kits it has designed for its partnering national teams at the 2023 FIFA Women’s World Cup.

This unique nature inspired kits celebrates the scenic gems of Argentina, Colombia, Germany, Japan, Spain, and Sweden. Previously, the sportswear giant presented designs for the Costa Rica, Italy, and Jamaica federations, and it intends to introduce uniforms for Team Philippines over the next few months.

The sportswear behemoth previously unveiled designs for the Costa Rican, Italian, and Jamaican federations; over the coming months, it plans to unveil uniforms for Team Philippines. The jerseys capture the purest landscapes that each nation has to offer, from the dark green forests of Germany to the pink sunrise at Mount Fuji in Japan and the multicoloured Cao Cristales River in Colombia. All of the kits, both authentic and replica, are made from 50% Parley Ocean, in keeping with the eco-friendly nature of the uniforms.

With the tournament being held in Australia and New Zealand—two countries with iconic landscapes Adidas wanted to create a common theme throughout their kits, in celebration and appreciation of the wonders of the natural environments that can be found around the world.

It goes without saying that Adidas’ sports-optimized technology is stitched into these World Cup kits. For the Argentina, Colombia, Germany, Japan, and Spain variations, the brand has fortified them with s cooling ‘HEAT.RDY’ system, while the Sweden kit is incorporated with absorbent and moisture-wicking ‘AEROREADY’ technology.

You can see all the designs and read more it Here

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